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The Four Types of Web Designers you can Hire

So either you need a new website, or, you are looking to refresh your current ones. Many times as a local business it is easier to  hire someone to create a compelling and beautiful website for you. These four types of web designers apply whether you are starting an informational website or an e-commerce site. […]

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Three Mistakes Ecommerce Owners Make with Pictures

A picture is worth a thousand words they say, yet ecommerce owners, specifically new ecommerce store owners continue to make the same mistakes when it comes to selling products on their ecommerce store. To often so much time is spent on getting everything set up and products uploaded to the system, that they make the […]

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Adding a Pop-Up to Shopify for Free

Collecting Emails for your Shopify Store Email marketing has to be one of the easiest and most cost effective ways to market your ecommerce store. Mailchimp is one of the newsletter companies that connects to pretty much any shopping cart right now. And with their Free tier, its a great way for new ecommerce store owners […]

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Moving from Magento Go – Keeping your Search Engine Rankings

So many people are now in the process of moving their Magento Go store to a new shopping cart after eBay announces they were closing the platform down. One question I got asked was, will we maintain our search engine rankings when we move to the new shopping cart. 301 Redirects The best way to […]

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Woocommerce to Shopify Conversion

Case Study of moving from WooCommerce to Shopify As ecommerce has become a more popular medium to sell products, there are a lot of “marketers” looking to build ecommerce sites for potential store owners. Unfortunately, many of these interenet marketers have never really created ecommerce sites, and in fact, have never used anything beyond wordpress […]

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Magento Go Substitute

What to use instead of Magento Go So for those that don’t know, the Magento Go Platform is being shut down February, 2015. This puts a ton of store owners in a dilemma as many have spent the time, effort and money to not only build their websites on Magento Go,  but to build their backlinks and organic […]

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E-Commerce Photography – Part 2

This is part 2 of our posts on taking product photos for your e-commerce website. If you want to read Part 1, you can find it HERE. Many times e-commerce owners are not only staring out on a budget, but also might have hundreds of products that make it difficult to hire a professional photographer […]

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E-Commerce Photography – Part 1

Part 1 will deal with hiring a professional photographer, part 2 will deal with taking the photos yourself. When you are creating your online store, many are lucky enough to have access to photographs created by the brands they sell but many entrepreneurs are not so lucky as to have pretty and professional photographs to […]

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Which email marketing platform is best for me?

Why Email Marketing? If you didn’t know, email marketing is still one of the more effective ways to reach your customers, whether you are a local business, an ecommerce store or internet marketer. I have worked with multiple companies and find each one has pro’s and con’s depending on the type of business you run. […]

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Why Local Stores should have an Online Store

The other day I was reading an article on Practical Ecommerce about why brick and mortar stores need an online store. They brought up some great points including how their customers are already online, the online social network scene and customer service but I think the article missed some great advantages to having an online […]

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